EA Worldwide Report Business Culture Tripled Companies Growth
Outsourced sales firm EA Worldwide place importance on Business Culture to develop internal communication and loyalty.
EA Worldwide state building a strong business culture enabled them a point of difference from their competitors and contributed to their growth throughout the recession. A ten-year study conducted by Jim Stengel for his book ‘Grow: How Ideals Power Growth and Profit’ reveals the businesses that placed a heavy focus on improving people’s lives grew three times faster than their competitors. ‘Creating an environment that is motivational, allows creativity and development for individuals deems a great business culture. People enjoy a company that has a clear vision and a good set of principles that focus on providing good customer service while offering support and opportunity for the employees’ saysJosh Cote, Managing Director or EA Worldwide.
To create a loyal internal team, clear communication is essential claims EA Worldwide. ‘Offering benefits to customers that extend beyond the businesses financial interest will ensure your team feel they are working towards a greater good. Feeling positive and that you have accomplished something will create a great internal business culture’ adds Josh Cote, MD at EA Worldwide.
Jim Stengel’s study followed fifty of the world’s leading businesses, including Apple, and proved that business culture contributed significantly to the success of the company. Setting high expectations can offer many benefits; if the team are strong they will meet those standards. EA Worldwide suggest by going exceeding a customer’s expectations they will respond positively which in turn will boost the businesses workforce mentality.
EA Worldwide are an outsourced sales and marketing business based in London, UK, responsible for acquiring new customers for their expanding client base, a huge focus has been placed on creating a great business culture. ‘We feel working within a great environment improves productivity and promotes higher morale. Here at EA Worldwide it is face-paced; our industry is competitive so focusing on culture gives us a point of difference, it makes us an exciting company for our clients to work with. The demand for brands or companies wanting to outsource to us has increased and I believe our culture has played an important role in that’ adds Josh Cote of EA Worldwide.
Building a business culture around the importance of quality customer interaction will be beneficial for many companies. EA Worldwide contribute much of their success to the environment they have created with the business.
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